If you run a business in the U.S., Canada, or Europe, let me ask you a hard question:
Why are you still paying New York prices when Bogotá exists?
Every week I talk to business owners burning through cash on rent, salaries, and taxes — only to admit they’ve never seriously looked at Latin America. Meanwhile, Bogotá — Colombia’s capital — has quietly become one of the most efficient, connected, and affordable cities in the world for international expansion.
And I’m not talking about a call center in a basement somewhere. I’m talking about real offices, real talent, and world-class infrastructure that rivals the best in North America — at a fraction of the cost.
Let’s break it down.
Labor Costs: The Secret Weapon
The number one reason companies move here is simple: labor efficiency.
In the U.S., you pay by the hour. In Colombia, you pay by the month — and even top-tier salaries are often 70–80% lower than what you’d pay back home.
To put that into perspective, Colombia’s minimum monthly wage in 2025 is 1,142,235 COP, or just under $350 USD per month — about $1.90 an hour.
But it’s not about minimum wage jobs. Bogotá has a massive pool of highly skilled professionals in fields like:
Software development and IT (including AI, cybersecurity, and cloud computing)
Finance and accounting (bilingual CPAs, analysts, auditors)
Customer support and inside sales
Marketing, video editing, and creative production
Manufacturing and blue-collar operations
It’s not exaggeration — Bogotá is a 10-million-person metropolis, larger than New York City. You’ll find bilingual professionals everywhere, many educated in top Latin American universities or with U.S. work experience.
And the best part? The work ethic here is phenomenal. Colombians show up. They’re loyal, adaptable, and proud of doing great work.
Bottom line: your payroll instantly shrinks, but your team quality doesn’t.
Office Space That Won’t Break You
Let’s talk rent — because this is where the math gets crazy.
In Midtown Manhattan, you’ll pay anywhere from $80 to $120 per square foot.
In San Francisco, it’s $65 to $100.
In Miami, it’s $50 to $80.
Now let’s move that conversation south.
In Bogotá, premium office space in upscale neighborhoods like Rosales, Santa Bárbara, or Chico goes for $10 to $20 per square foot.
Let that sink in.
That means you could lease an entire floor with skyline views for the cost of a broom closet in Manhattan.
And if you’re flexible with location? You can find even lower rates — while still surrounded by great restaurants, cafes, and international hotels.
Companies here aren’t slumming it. They’re thriving in glass towers, co-working hubs, and sleek offices that would impress any Silicon Valley investor.
Internet and Connectivity: Gigabit Speeds, Not Gigantic Prices
If you’ve ever tried doing business in a developing country, you might worry about internet reliability. Not in Bogotá.
The city runs on gigabit fiber — and it’s ridiculously cheap.
1 Gbps fiber connection: $25–$40 per month
500 Mbps plan: $15–$30 per month
In the U.S., those same speeds cost you $100–$200, easy.
And Bogotá isn’t just wired — it’s connected globally.
El Dorado International Airport is one of Latin America’s busiest and most modern hubs, with direct flights to:
Miami (3.5 hours)
New York (5 hours)
Houston (5.5 hours)
Mexico City (4.5 hours)
Madrid (9–10 hours)
São Paulo (6 hours)
Need to visit clients in Europe or the States? Easy. Need to move product or meet investors? Also easy.
Bogotá sits at the literal center of the Americas — and that’s a logistical advantage most businesses overlook.
Infrastructure, Talent, and the “New Nearshoring” Wave
What’s happening now is what economists are calling “the new nearshoring boom.”
As global supply chains shift closer to North America, Colombia is becoming the go-to alternative for companies that want U.S. proximity without U.S. prices.
The government has actively encouraged foreign investment. Corporate taxes are straightforward, and bilingual lawyers and accountants are plentiful. Add in free trade agreements, a growing middle class, and strong logistics infrastructure — and you’ve got the perfect storm for business growth.
Tech companies, fintech startups, digital agencies, and even manufacturing firms are moving fast to set up operations here before everyone else catches on.
How I Help Companies Expand to Bogotá
Here’s the best part — you don’t have to figure this out alone.
Over the past two decades, I’ve built businesses across software, real estate, and aviation. I’ve worked with teams across multiple continents, and today, I help companies set up their operations right here in Bogotá — quickly and correctly.
My team can help you with:
Business setup and consulting – legal registration, accounting, and compliance
Office location and management – finding your ideal space and staff
Hiring and HR – recruiting bilingual talent and managing payroll
Tech infrastructure – setting up systems, servers, and remote collaboration tools
Manufacturing and logistics – establishing local production or distribution networks
I’ve been in your shoes. I know what it takes to build efficiently — and profitably — abroad.
Bogotá isn’t just an opportunity; it’s a strategic advantage.
The Case for Bogotá
Let’s recap:
✅ Skilled bilingual professionals in every field
✅ Labor and rent costs up to 80% lower than North America
✅ Reliable high-speed internet
✅ A major international airport with global connections
✅ A time zone that aligns with U.S. business hours
Add to that a culture that values family, work-life balance, and community — and you get a business ecosystem that’s both productive and human.
So, should your company open an office in Bogotá?
If you’re serious about growth, the answer is yes.
The only question is whether you’ll move before your competitors do.

